Discussions on the Chinese web on the  so-called ‘halal-ification’ of China have flared up after delivery app Meituan introduced separate boxes for its halal food deliveries this week. Many netizens see the growing prevalence of halal food in China as a threat to a unified society and say that featuring special services for Muslims is discriminatory against non-Muslims. The “halal-ification” (清真泛化) of food products in China has been a hot issue on Chinese social media over the past two years. Discussions on the spread of halal food in China broke out again this week when food delivery platform Meituan Takeaway (美团外卖) locally introduced a special halal channel and separate delivery boxes for halal food. What especially provoked online anger was the line used by Meituan to promote its new services, saying it would “make people eat more safely”.